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5 Quick Steps to Get Insanely Good Instagram Captions for Your Brand
Save this FREE guide to your notes
Remember the essays you wrote in high school? They’re going to come in handy. Let’s face it. Learning how to structure writing is boring. Intro, body, conclusion are not the most fascinating subjects. But it’s undeniable: writing is a powerful tool that fosters engagement and action.
So whether you are selling a product or sharing where you vacationed this summer, your words will drive your results.
There is a go-to method for capturing attention that’s been used since…. forever. I use this same structure in my social media posts, articles, and even for writing emails: Hook, Problem, Details, Solution, and Call-to-Action.
These steps outline a funnel for the reader to travel through. This sequence allows for the conflict, climax, and resolution that audiences crave. Sounds like a movie, right?
Your captions should follow that same structure. Lead the reader through a journey from obscurity to clarity. I created this easy step-by-step process that you can save to your phone or wherever you share your content. SAVE this for the next time you have no idea what to write for your captions.