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Stop Giving 7-Day Free Trials for Your SaaS (Do This Instead)
“No-credit-card-required” is not as smart as you think
I’m an expert when it comes to signing up for free trials.
Multiple emails (real and temporary)
Gift cards instead of personal cards
Free text numbers if they need to send a code
We’ve all done it.
Squeezed all the life out of a free trial just to cut-and-run before your card gets charged for the full version. Free trials used to be the go-to way to introduce potential customers to your SaaS products.
But, with AI wrappers now accelerating product development at lightning speed, customers are constantly flooded with new software to “test,” making it harder to truly understand what sets your product apart.
While everyone on Product Hunt is still playing the trial game, smart founders are quietly shifting to something that actually brings dollars into the business.
Offers.
The world has moved on.
If you’re still using free trials as your main growth driver, you’re already behind.
Table of Contents:
The Problem with Using Free Trials
How Offers Disrupt the Traditional SaaS Model
- Financial Impact
- Customer Relationship…